Purple United Kids is a first-of-its-kind premium kidswear and footwear brand, offering stylish, high-quality apparel and accessories for children across age groups. With a strong omnichannel presence and a growing retail footprint, the brand is redefining modern kids’ fashion in India.
Why Invest in Purple United Kids
• Premium positioning in a high-growth kidswear market
• Strong brand recall supported by licensed partnerships and in-house labels
• Established presence across malls, high streets, and large-format retail
• Centralized supply chain, merchandising, and inventory management
• Professionally managed leadership with deep retail and distribution expertise
FOCO Investment Model
• Operates on a FOCO (Franchise Owned, Company Operated) structure
• Investor owns the store and underlying assets
• Purple United Kids manages complete day-to-day operations, including:
o Staffing and training
o Merchandising and inventory
o Pricing, promotions, and visual merchandising
o Store operations and performance management
• Ideal for investors seeking passive, hands-free retail ownership
Returns on Investment
• 18% IRR on total investment OR
• 7% revenue share, whichever is higher
• Structured to offer stable, predictable returns
• Brand-led execution reduces operational and market risk
• Designed for long-term value creation with professional governance
*Returns may vary based on location, store performance, and market conditions.
Store & Retail Format
• Premium store layouts aligned with brand aesthetics
• Located in high-footfall malls and strong high-street locations
• Curated product mix across apparel, footwear, accessories, and soft goods
Who Should Invest
• Investors seeking passive income from organized retail
• Professionals, HNIs, and family offices
• Individuals looking for returns superior to traditional fixed-income instruments
• Partners who value capital protection and brand-led operations
A Professionally Managed Opportunity
With Purple United Kids handling operations end to end, investors benefit from a structured FOCO model that combines ownership security with professional retail execution.


